360&5 partnered with Tocco Toscano to elevate its online presence by migrating to Shopify Plus, designing a new ecommerce storefront that reflects the brand's essence and refreshed brand identity.

Tocco Toscano, a youthful and stylish brand, needed a dynamic website with impactful photography and video content. We focused on boosting PDP conversions and cross-selling opportunities. Built for global scalability, the new Shopify site emphasizes brand storytelling and provides a mobile-first, accessible shopping experience that captures Tocco Toscano’s essence. With a successful launch, our ongoing retainer now focuses on new discount mechanics, enhanced functionalities, and continuous site optimisation.

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Country

Singapore
Malaysia
Thailand

Industry

Fashion & Apparel

Services

Web & UX Design
Creative Direction
Shopify Development
Internationalisation

Technology

Shopify Plus
Klaviyo
LoyaltyLion

Custom Discounting

360&5 introduced discount-with-purchase incentives to encourage bundling, drive higher spending, and enhance the shopping experience. Customers benefit from combining free shipping with other promotions, while Toscano can easily manage promotions, products, and discounts directly from the Shopify backend.

Showcasing Brand Exclusives

Leveraging a robust portfolio of collaborations with renowned brands like Chupa Chups and Singapore Airlines, Tocco Toscano created exclusive, limited-edition products that are both unique and innovative. The brand collaboration pages showcase high-quality visuals and detail the inspiration and craftsmanship behind each product, inviting customers to explore the story and seamlessly shop the collection.

Promoting Corporate Services

Corporate services are integral to Tocco Toscano’s business. To support this, we designed a dedicated page on their Shopify site, showcasing available corporate services, client logos, and customer testimonials to inspire confidence. A rich image catalog highlights customisation options, using detailed photography to inspire product applications. Additional offerings, such as workshops, further enhance the corporate services portfolio, positioning Tocco Toscano as a partner for corporate needs.