Capturing DMK’s fashion-forward essence in a whole, new digital experience.

We partnered with DMK to create a new website that embodies the brand's passion for fashion. Combining modern design with seamless functionality, an improved online journey has been crafted for users to provide them with a seamless shopping experience.

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Country

Singapore

Industry

Fashion & Apparel

Services

Web & UX Design
Creative Direction
Shopify Development
Migration from Custom Platform
Custom Integration
Internationalisation

Technology

Shopify Plus
Dotdigital

Never Miss A Deal

We implemented a promotions tab on the cart drawer to allow users to view discounts and special offers while they shop. This seamless feature ensures users never miss an opportunity to save while encouraging them to explore more of their favourite pieces before checkout.

Discover the Heart of DMK

We created a dedicated page to share the story and values that define DMK. Rooted in confidence, inclusivity, and innovation, their journey is driven by a passion for crafting stylish, comfortable, and high-quality footwear. From trend-driven designs to a commitment to making fashion accessible, every piece reflects their mission to empower individuals to walk with confidence and embrace their unique style.